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Marketing ethics is the systematic study of how moral standards are applied to marketing decisions, behaviors, and institutions. This guide to marketing ethics provides all the key terms and concepts in a short, easy-to-use format, with each entry written by a scholar from the field of business or marketing ethics. This essential companion can be used in a number of marketing courses and will be a valuable reference for practitioners.

• Sales Rank: #728550 in Books
• Brand: Brand: SAGE Publications, Inc
• Published on: 2011-03-14
• Original language: English
• Number of items: 1
• Dimensions: 9.00" h x .34" w x 6.09" l, .63 pounds
• Binding: Paperback
• 232 pages

Features

• Used Book in Good Condition

Review
“The proposed text has many different sections that can only enhance classroom discussions…I think the TOC is strong and will make for a thorough text.” (Michael J. Messina)

"A brief overview of marketing ethics could be incorporated into courses dealing primarily with another topic to add ethics into the curriculum or it could be used in a stand-alone marketing ethics class." (Bruce A. Huhmann)

Most helpful customer reviews

0 of 0 people found the following review helpful.
but there is---and you better know the law and policy behind it all
By Bobby Borg
The ETHICAL marketer! Wow, it seems with a lot of what goes on on the Internet (SPAM, Hackers, Trolls, and BS Scams) one would wonder if there is such a thing. Oh, but there is---and you better know the law and policy behind it all. get this book.

0 of 0 people found the following review helpful.
Marketing Ethics
By I'm_Lycan_It
Good book, needed it for a class but never used it.

0 of 0 people found the following review helpful.
Nice
By A-ROZ
Great quality

See all 3 customer reviews...

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The simple, satisfying and delicious way to eat paleo every day, no matter how busy you are

Loren Cordain, Ph.D., creator of The Paleo Diet, understands that we live busy lives, but he also knows this is no reason to sacrifice good health; a great dinner that follows The Paleo Diet is only 30 minutes away with this innovative cookbook. The book has a range of speedy meals, from flash-roasted fish to microwave peach chutney for pork chops. There are soups, skillet meals, fresh dinner salads, and more. The 170 recipes and 70 color photos make dinner easy and appealing.  The recipes use Paleo convenience foods, such as salt-free canned tomatoes and frozen vegetables, and draw on the techniques that Dr. Cordain and his family developed for their own busy lives. Also included is the Paleo Pantry, with recipes for Paleo condiments and spice blends to enliven meals throughout the week.

• Sales Rank: #20483 in Books
• Published on: 2015-12-29
• Released on: 2015-12-29
• Original language: English
• Number of items: 1
• Dimensions: 9.00" h x .75" w x 7.50" l, .0 pounds
• Binding: Paperback
• 320 pages

About the Author
LOREN CORDAIN, Ph.D., is one of the top global researchers in the area of evolutionary medicine. Generally acknowledged as the world's leading expert on the Paleolithic diet, he is a professor emeritus in the Health and Exercise Science Department at Colorado State University. Dr. Cordain and his research have been featured on Dateline NBC and in the New York Times, the Wall Street Journal, and other media. He is the author of The Paleo Diet and The Paleo Diet Cookbook, among other books, and makes regular media and speaking appearances worldwide.

Most helpful customer reviews

12 of 12 people found the following review helpful.
Non-Cook Prepares 5 Dinners a Week Now Thanks to Real Paleo
By Galileo's Gang
I am a recent Paleo convert and I chose this book because of the title. Other Paleo cookbooks looked good, but these recipes looked tasty and easy to make. I also felt that trying the cookbook by the leader in Paleo was probably a good idea. I have tried several "Fast and Easy Recipe" cookbooks, and have been disappointed that the recipes were neither fast, easy nor tasty. I can say that Cordain's Real Paleo cookbook is filled with fast, easy and tasty recipes. I am not a chef, so I am thrilled to put a healthy dinner on the table in an hour or less. In time, I am sure I will be able to prepare these meals in 30 minutes. I must admit that I prior to this purchase, I have had little success preparing daily meals for my family: I have felt accomplished if I prepared 2 of 5 weekday meals. I have used Cordain's cookbook for 3 weeks now. After the first week, I wanted to write a review, but thought I had better give it more time before shouting from the mountain tops. This is a fabulous book. I have prepared 15 different recipes from this book, and every meal has been well received from all my children and my husband. I am now able to consistently prepare 5 meals a week for my family. I cannot recommend this book enough. The only possible downside is that he does not use salt. I have been true to the recipes except twice when I added salt to the scallops and one time to a flank steak. Since my problem prior to beginning Paleo was sugar, these saltless recipes are not a problem for me; I appreciate the flavors of the recipes. My kids and husband sometimes add Spike. You will not be disappointed with this purchase.

11 of 11 people found the following review helpful.
... are truly Paleo they are not as fast and easy as I would have liked
By Jerry Sumpter
Although the recipes are truly Paleo they are not as fast and easy as I would have liked. It seems most recipes call for added
recipes (sauces, spice mixures, dressings) to make the dishes which can be time consuming. I would have liked recipes to
be a bit simpler as I am new to this type of diet.

4 of 4 people found the following review helpful.
This is my favorite paleo cookbook to date
By Denice R. Hubbard
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• Sales Rank: #2703047 in Books
• Published on: 2015-11-30
• Original language: English
• Number of items: 1
• Dimensions: 9.00" h x .76" w x 6.00" l, .99 pounds
• Binding: Paperback
• 334 pages

Most helpful customer reviews

9 of 10 people found the following review helpful.
Professional advice expressed through great writing
By Manchester
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4 of 5 people found the following review helpful.
Great Social Media Reference!
By Stefanie Hamilton
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4 of 5 people found the following review helpful.
Good read if your just getting in.
By gduncan229
A definite read for a person just getting into social media. I've dealt with these sites on a limited basis and picked this book up to expand my knowledge about how social media marketing works. It definitely opened a few doors for me although it would definitely help a person just starting out because it goes into how to set up accounts, creating business pages, etc. Stuff I already knew.

See all 17 customer reviews...

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textbook, course guide, review notes, flash cards

• Sales Rank: #342793 in Books
• Published on: 2010
• Number of items: 1
• Binding: Paperback

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Black Women's Bodies and the Nation develops a decolonial approach to representations of iconic Black women's bodies within popular culture in the US, UK and the Caribbean and the racialization and affective load of muscle, bone, fat and skin through the trope of the subaltern figure of the Sable-Saffron Venus as an 'alter/native- body'.

• Sales Rank: #4494537 in Books
• Published on: 2015-05-28
• Released on: 2015-05-28
• Original language: English
• Number of items: 1
• Dimensions: 8.86" h x .77" w x 5.74" l, .0 pounds
• Binding: Hardcover
• 190 pages

Review

“Black Women’s Bodies and the Nation: Race, Gender and Culture proposes a new analytical approach to the study of black women’s representation. … Tate provides an important theoretical contribution for social scientists. … Her work is of interest to any interdisciplinary scholar interested in the body, intersectionality, race and ethnicity, gender and sexuality, media and popular culture, or identity. ” (Niamba Baskerville, Ethnic and Racial Studies, February, 2016)

About the Author

Shirley Anne Tate is Associate Professor in Race and Culture and Director of the Centre for Ethnicity and Racism Studies at the School of Sociology and Social Policy at the University of Leeds, UK and Visiting Professor in The Institute for Reconciliation and Social Justice at the University of the Free State, South Africa.

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[B557.Ebook] Free Ebook The Out-of-Sync Child: Recognizing and Coping with Sensory Processing Disorder, by Carol Kranowitz

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The groundbreaking book that explains Sensory Processing Disorder (SPD)--and presents a drug-free approach that offers hope for parents--now revised and updated.

Does your child exhibit...

Over-responsivity--or under-responsivity--to touch or movement? A child with SPD may be a "sensory avoider," withdrawing from touch, refusing to wear certain clothing, avoiding active games--or he may be a "sensory disregarder," needing a jump start to get moving.

Over-responsivity--or under-responsivity--to sounds, sights taste, or smell? She may cover her ears or eyes, be a picky eater, or seem oblivious to sensory cues.

Cravings for sensation? The "sensory craver" never gets enough of certain sensations, e.g., messy play, spicy food, noisy action, and perpetual movement.

Poor sensory discrimination? She may not sense the difference between objects or experiences--unaware of what she's holding unless she looks, and unable to sense when she's falling or how to catch herself.

Unusually high or low activity level? The child may be constantly on the go--wearing out everyone around him--or move slowly and tire easily, showing little interest in the world.

Problems with posture or motor coordination? He may slouch, move awkwardly, seem careless or accident-prone.

These are often the first clues to Sensory Processing Disorder--a common but frequently misdiagnosed problem in which the central nervous system misinterprets messages from the senses. The Out-of-Sync Child offers comprehensive, clear information for parents and professionals--and a drug-free treatment approach for children.

This revised edition includes new sections on vision and hearing, picky eaters, and coexisting disorders such as autism and ADHD, among other topics.

• Sales Rank: #1523 in Books
• Brand: Kranowitz, Carol Stock
• Published on: 2006-04-04
• Released on: 2006-04-04
• Original language: English
• Number of items: 1
• Dimensions: 8.00" h x 1.00" w x 5.10" l, .70 pounds
• Binding: Paperback
• 384 pages

Review
Praise for the works of Carol Kranowitz
 
"The Out-of-Sync Child has become the parents' bible to [Sensory Processing Disorder]."
--The New York Times

“This book is great! It is a real contribution to the parents of the many children who are so hard to understand.  It will let parents off the hook of blaming themselves… and will help them get on to the job of addressing the child’s underlying difficulties.”
--T. Berry Brazelton, MD, founder, Brazelton Foundation, Children’s Hospital, Boston
 
“Warm and wise, this book will bring both hope and practical help to parents who wonder why their kid doesn’t ‘fit in.’”
--Jane M. Healy, learning specialist and author of Your Child’s Growing Mind
 
“The Out-of-Sync Child does a masterful job of describing the different ways children react to sensations and integrate their responses to their world. The book provides detailed, practical information that will help parents understand how the nervous system works.”
--Stanley I. Greenspan, MD child psychiatrist and author (with Serena Wieder) of The Child with Special Needs
 
“Comprehensive yet easy to understand… helpful tools for parents to promote healthy integration.”
--The Exceptional Parent

About the Author
Carol Stock Kranowitz, M.A., is the author of several books in the "Sync" series.  Among them are The Out-of-Sync Child Grows Up, The Out-of-Sync-Child, The Out-of-Sync Child Has Fun, and a children's book, The Goodenoughs Get In Sync: 5 Family Members Overcome their Special Sensory Issues.   With Joye Newman, M.A., she is the co-author of Growing an In-Sync Child and In-Sync Activity Cards.  She was a preschool teacher for 25 years and helped to develop an innovative program to screen young children for Sensory Processing Disorder.  She speaks regularly about the subject in the United States and abroad.  In her writings and presentations, she offers a fun and functional approach that integrates sensory-motor activities into everyday life at home and school. A graduate of Barnard College, she has an M.A. in Education and Human Development from The George Washington University.  She is "Granny Kranny" to five sensational grandchildren, one of whom has written a book in his own right, Absolutely No Dogs Allowed, an alphabet book about a boy whose many pets have sensory issues at the park.

Most helpful customer reviews

1 of 1 people found the following review helpful.
My son's counselor suggested this book and I'm so happy she did
By J. Billot
My son's counselor suggested this book and I'm so happy she did! It really explains many of the sensory processing issues my son deals with and makes it easier to explain to others. It gives examples of behavior and ways to cope. I'd recommend this to anyone that considers their child (or anyone they know) struggles with sensory processing 'disorders.' I've learned a lot about myself as well.

2 of 2 people found the following review helpful.
This book was recommended by my grandsons therapist
By Cheryl Abner
This book was recommended by my grandsons therapist. It has been a great resource for us about Sensory Disorder!
I highly recommend this book!

1 of 1 people found the following review helpful.
Great information but...
By Teacher T
Great information but... Also buy Out-of-sync Child Has Fun by the same author. Both are needed. One to understand it and the other for activities. Great for teachers and parents!!!

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